IDEAS IN CONTEXT / Assignment Progress / Term 4, Week 7-8

We started working on the narrative for our coffee shop brand, brainstorming for the overall look & feel in relation to the narrative and how to tie them all together.

Idea Brainstorm Ppt & Case Study

(Sketches will be inserted)

screen-shot-2016-12-08-at-12-06-45-am
Short Summary on the coffee shop. Will add more on promotional media & identify consumer related problems

Quick logo exploration based on the four keywords

 

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